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THE CASUAL
Япония
Добавлен 8 дек 2015
Fashion brand history, knowledge, and industry info with a dash of Tokyo street culture.
THECASUAL.
THECASUAL.
Why Gatekeeping is on the RISE AGAIN & Can't Be Stopped
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Gatekeeping is making a strong comeback in the worlds of fashion and entertainment. This video delves into the resurgence of this exclusive practice, examining how it shapes trends, influences industry dynamics, and impacts aspiring creatives. Join us as we uncover the power players, dissect the barriers to entry, and explore what this means for the future of these vibrant industries. Don’t miss out on understanding the new rules of access and influence!
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The Casual is the home of international fashion, culture, and li...
Go to - www.squarespace.com/thecasual
Support The Casual on Patreon: patreon.com/thecasual OR
Support THECASUAL on RUclips by becoming a member!
•
Gatekeeping is making a strong comeback in the worlds of fashion and entertainment. This video delves into the resurgence of this exclusive practice, examining how it shapes trends, influences industry dynamics, and impacts aspiring creatives. Join us as we uncover the power players, dissect the barriers to entry, and explore what this means for the future of these vibrant industries. Don’t miss out on understanding the new rules of access and influence!
•
The Casual is the home of international fashion, culture, and li...
Просмотров: 8 702
Видео
DON'T Start a Fashion Brand...UNTIL YOU DO THIS!! | BusinessCasual
Просмотров 1,8 тыс.День назад
Save 10% on your next website! Go to - www.squarespace.com/thecasual Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • Starting a fashion brand? Don’t slip up! In this video, we cover the essential steps you need to take before launching your fashion business. From market research to brand identity, learn the crucial pre-launch preparat...
This Harajuku Fashion Mall is a MUST VISIT in Tokyo, Japan | ONSITE.
Просмотров 11 тыс.День назад
Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • Join us on an tour of Laforet, Harajuku’s legendary fashion department store! Discover why Laforet is the epicenter of Tokyo’s trendsetting culture, offering an eclectic mix of avant-garde designs, streetwear staples, and luxury brands. We’ll dive into its vibrant history, explore its di...
GQ: "The END of Merch" & Why it Isn't | BusinessCasual.
Просмотров 14 тыс.14 дней назад
Support THECASUAL on RUclips by becoming a member! • Merch isn’t dead-it’s evolving. In this episode, we’ll dive into GQ’s article “The End of Merch,” discuss the current state of merch, and explore why this might actually be the golden age for aspiring merch creators. We’ll talk about the shift towards personal branding, niche audiences, and how the democratization of fashion terrifies the ind...
Why 2024 is PRIME for Starting Your Fashion Brand | BusinessCasual.
Просмотров 5 тыс.Месяц назад
Save 10% on your next website! Go to - www.squarespace.com/thecasual Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • Discover why 2024 is the perfect year to launch your fashion brand. Explore market trends, emerging opportunities, and essential tips for fashion entrepreneurs looking to make their mark in the industry. • The Casual is...
2024 Sneaker CRASH: What the Hell Went Wrong & What We Learned | BusinessCasual.
Просмотров 89 тыс.Месяц назад
Save 10% on your next website! Go to - www.squarespace.com/thecasual • Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • Discover how the sneaker market experienced a dramatic crash in 2024, unraveling the factors behind this unprecedented event. Learn the key lessons and insights that aspiring entrepreneurs and fashion enthusiasts need...
Inside Uniqlo Harajuku Japan + A HIDDEN GEM Pick Up | ONSITE
Просмотров 15 тыс.Месяц назад
Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • In this episode Reggie takes us to Uniqlo Harajuku where the fashion giant meets the street styles of Japan's most well-known area for shopping and youth culture. But if doesn't stop there! Reggie picks up a hidden fashion gem from the store that is sure to intrigue those who are looking...
How UNIQLO Became The Best Brand of ALL TIME | THELIST
Просмотров 11 тыс.2 месяца назад
Save 10% on your next website! Go to - www.squarespace.com/thecasual Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • In this video, we delve into the remarkable journey of UNIQLO, tracing its evolution from a modest roadside store in Hiroshima to a global fashion powerhouse. Explore the innovative strategies, visionary leadership, and...
The Top "Affordable" High-Quality Brands | THELIST.
Просмотров 24 тыс.2 месяца назад
Save 10% on your next website! Go to - www.squarespace.com/thecasual • Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • Discover the perfect blend of affordability and quality with Reggie Casual as he explores top fashion brands like FOG Essentials, Uniqlo, Champion, and more. Subscribe for expert insights on affordable high-quality fa...
Japanese Streetwear Brands DEFINING The Next Generation | THELIST
Просмотров 35 тыс.2 месяца назад
Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • The old guard of Japanese streetwear brands are legendary but what about the next? We compiled a list of Japanese streetwear brands that will likely define the next wave. From Human Made's classic mix to Kidill's return to punk origins this episode of THELIST will have you prepped for a ...
The ONLY Japanese Americana Brand You'll Ever Need | Brand Review: BEAMS
Просмотров 9 тыс.3 месяца назад
Save 10% on your next website! Go to - www.squarespace.com/thecasual • Support The Casual on Patreon: patreon.com/thecasual OR Support THECASUAL on RUclips by becoming a member! • Welcome to the brand review of BEAMS, a cornerstone of Japanese fashion history. Join Reggie Casual as we delve into the evolution, design philosophy, and diverse offerings of this iconic brand. From its roots in Hara...
Japanese Brands DOMINATING Western Trends | THELIST.
Просмотров 14 тыс.3 месяца назад
Japanese Brands DOMINATING Western Trends | THELIST.
How Akira Toriyama REVOLUTIONIZED an Entire Generation | THELIST
Просмотров 4,4 тыс.3 месяца назад
How Akira Toriyama REVOLUTIONIZED an Entire Generation | THELIST
These Japanese Sneaker Collabs are RIDICULOUSLY Underrated | THELIST.
Просмотров 22 тыс.4 месяца назад
These Japanese Sneaker Collabs are RIDICULOUSLY Underrated | THELIST.
MUST HAVE Japanese Brands For BLACK Lovers (Pause) | THELIST.
Просмотров 11 тыс.4 месяца назад
MUST HAVE Japanese Brands For BLACK Lovers (Pause) | THELIST.
Understanding the MASTERCLASS Marketing Behind Ye | THESTATE.
Просмотров 9 тыс.4 месяца назад
Understanding the MASTERCLASS Marketing Behind Ye | THESTATE.
How Celebs DESTROYED Men's Fashion | THESTATE
Просмотров 47 тыс.4 месяца назад
How Celebs DESTROYED Men's Fashion | THESTATE
Japanese Denim Face-off! Uniqlo vs Two Historical Japanese Brands | THEHUNT.
Просмотров 22 тыс.5 месяцев назад
Japanese Denim Face-off! Uniqlo vs Two Historical Japanese Brands | THEHUNT.
The Most Iconic Graphic Designs in Japanese Fashion | THESTATE.
Просмотров 10 тыс.5 месяцев назад
The Most Iconic Graphic Designs in Japanese Fashion | THESTATE.
Fashion Forecast 2024 : The Return of Techwear?! + Japanese Brands on the Rise (Re-Upload)
Просмотров 11 тыс.5 месяцев назад
Fashion Forecast 2024 : The Return of Techwear?! Japanese Brands on the Rise (Re-Upload)
Did Japan Steal American Style? | THESTATE.
Просмотров 12 тыс.6 месяцев назад
Did Japan Steal American Style? | THESTATE.
Fashion Brand of the Year 2023 | Japan & The West
Просмотров 9 тыс.6 месяцев назад
Fashion Brand of the Year 2023 | Japan & The West
Are Japanese Hoodies the Best IN THE WORLD? | JP ESSENTIALS
Просмотров 10 тыс.7 месяцев назад
Are Japanese Hoodies the Best IN THE WORLD? | JP ESSENTIALS
A Quick Guide to Men's Layering, Draping, and The Science Behind it | FIT:ID
Просмотров 8 тыс.7 месяцев назад
A Quick Guide to Men's Layering, Draping, and The Science Behind it | FIT:ID
5 Essential Japanese Menswear Brands for Classic Men, Bros, & Dudes Pt. 1
Просмотров 11 тыс.7 месяцев назад
5 Essential Japanese Menswear Brands for Classic Men, Bros, & Dudes Pt. 1
The Essential Guide to Shopping in Japan: Must-Know Tips!
Просмотров 15 тыс.7 месяцев назад
The Essential Guide to Shopping in Japan: Must-Know Tips!
The Biggest Western Influences in Japanese Fashion
Просмотров 7 тыс.8 месяцев назад
The Biggest Western Influences in Japanese Fashion
Uncover the Timeless Style Secrets of Japanese Fashion
Просмотров 41 тыс.8 месяцев назад
Uncover the Timeless Style Secrets of Japanese Fashion
Discover the NEW Harajuku Fashion Scene: Explore 3 Iconic Areas
Просмотров 11 тыс.8 месяцев назад
Discover the NEW Harajuku Fashion Scene: Explore 3 Iconic Areas
How to Start a Fashion Brand Pt. 1 : Brand Identity | class. Preview Lesson
Просмотров 10 тыс.9 месяцев назад
How to Start a Fashion Brand Pt. 1 : Brand Identity | class. Preview Lesson
Healthy gatekeeping is important. And we have ways to deflect the people just visiting. I don't tell anyone about my sneaker channel, I'd rather they find it through a video about a kick they were looking up. To find what I put out you obviously have to be in to sneakers. Does that mean less views and subs? Yep. But my audience stays genuine, pure, and not fickle.
Sneaker heads ruin the sneaker industry. With you hype on new color-ways nike stop innovating and started to put lipstick on their shoes.
I just picked up off StockX, 4 pair of AF1’s, 3 for well under retail even after fees and shipping, the 4th I did pay $15 over retail, although I’ve seen that drop since I bought mine. Very few shoes attracting big resale $.
I just picked up off StockX, 4 pair of AF1’s, 3 for well under retail even after fees and shipping, the 4th I did pay $15 over retail, although I’ve seen that drop since I bought mine. Very few shoes attracting big resale $.
There is no AF2. Only AF1
Gatekeeping is necessary
Love how you broke this down, very well said.
Ed hardy got replaced by chrome hearts funny thing I don’t give a fuck about fashion and only wear what’s comfortable. I could see the appeal though, to me Ed hardy was that wanna be “edgy” look or people wanted to be dress like wanna be rockstars, I feel chrome took that idea and became popular with “exclusive” marketing while the problem with Ed hardy like any brand was eventually it got over exposed which is a problem with a lot of brands failing in fashion which is the over exposure of a brand
shout to reggie, i like the comparism analysist
F... the "sneaker market"
Iron Heart and SoSo ...
Sounds like the Dutch Tulip crash back in the early 1600's.
A lot of resellers were just buying whatever they could and then were selling it for a nice profit. They didn’t need to do any research or see trends, they just bought the entire line of whatever came out whether through bots or back door deals. Now consumers are more selective and are prepared to wait to get the shoes they want on discount, not just try to buy whatever comes out. In a market when there’s people who know what they are doing and then there’s people who don’t know anything but can only buy without thinking about it, surely will suffer in the end. Same was with Lego, people would buy whatever came out and then resell it afterwards for good profit, meanwhile the die hard fans wouldn’t be able to get it so would pay the reseller amount. Now people keep playing the long game and eventually they can hold out that they can get a good price for sets. Eventually the people who can’t hold on have to get rid of the their stock for maybe less than what they paid which was never the case about 2 years ago. When something is trending, don’t get invoved. Chances are it’s already too late
The sneaker scene is Fkn gay…like not the “like” Sneakers part but the dusty resellers that buy everything up with their rent money and then try and make a quick buck tryna come up 20 bucks on some shoes 🤡
I love sneakers but as I grow older,My go to footwear is crocs.😅😅😅
Crazy I’ve been on this for a min cause it’s a lot of people on waves and wagons of trendy.
I noticed this trend of needing to gatekeep from two communities: small business and dating groups. Quality of information and questions are low-quality, basic, and repeated ad-nauseam when it’s a free group; newbies don’t know how to use the searchbar. However, once there’s a monetary barrier setup (i.e. mastermind groups), the participants and quality of discussions become more sophisticated and higher quality. Gatekeeping, whether via information or financial is needed to have a stronger community for certain niches. I agree with fashion needing gatekeeping wholeheartedly
unfortunately most gatekeepers (or at least the most vocal ones) these days don't actually care about maintaining the history and heritage of a brand, piece, etc. they just do it because they're pretentious and dont even understand when someone genuinely wants to learn for the sake of learning, instead of abusing the knowledge. it's also worth noting how context dependent gatekeeping is, like theres a huge difference between gatekeeping a brand to preserve its heritage and consumer base or prevent prices from skyrocketing due to resellers versus gatekeeping outside of brands, like people who gatekeep entire hairstyles and traditional clothing based on where youre from (the latter being pretty harmful)
There was a reason people gate kept their cultures.
I have no understanding of the sneaker thing but keep the faith. Enjoy what you love.
Without GATEKEEPERS🤔 or VULTURE EXCLUSION😱: Rap has become a CIRCUS🤯. What is a circus without a clown🤡? Cue the intro😳: Drake👀is THE BIGGEST CLOWN😂..!
In a world full of trend seeking copycats, gatekeeping keeps the trade alive.
I was anti-gatekeeper when I was younger, but have strongly grown toward at least a healthy bit of gatekeeping being necessary. The push for every interest to be more mainstream has forced those of us into those things to become more and more niche in what we enjoy. It's cool, in a way, to create further spaces for people like yourself to thrive, but it can also be annoying (or worse) to feel like an alien or to feel ostracized in the community you love.
!!!
Gatekeeping is necessary. Our lack of gatekeeping is the reason why we’re treated like a guest in Country, Rock n Roll & jazz music.
Gatekeeping is the result of people wanting to be different, so they see it as a threat when people inevitably jump onto whatever trend or style they're rocking with. At some point, we need to recognize that we live in the same society, so there's bound to be shared interests.
What up bro? This is SiG dude. I have a LOOOOOT talk to u about and a LOT of questions. But as usual; probably will get NO response. And if that’s the case; have fun with ur life🤷🏾♂️
I love gatekeeping
nike is worth $113 billion & they cryin about this money made this year, they sound like greedy idiots.
Proverbial gatekeeper here lol. Im a hater to those who dont know why they like something.
There is an equilibrium. As hobbies/activities get diluted by the casual base, there is a necessary reaction from more hardcore bases to rehydrate the original passion/creativity/ideas that made the concept interesting/avant garde in the first place.
“LV fans” aren’t gonna defend LV like in your comment thread bit. At least the ones i know, they’re in it for the status and don’t actually give a flying f about LV. Would jump ship in a heartbeat if another brand was more prestigious.
Th problem with gatekeeping is that it's a power and that power corrupts
Both Kendrick and Drake overrated tho
Based.
Yes both mid
Gatekeeping is stupid, if you want to keep the integrity of the subject then… teach, take the time to add to the culture and stop alienating people. Everybody starts somewhere, help each other and make the community better. Get off your high horse and push culture FORWARD.
This is true but an unrealistic expectation. Not everyone wants to be taught and the obvious happens when things balloon into popularity; it gets picked up by the corporate machine that have no interest in pushing culture forward.
@@THECASUALco everybody has that decision to make, make your own. Simple as that stop worrying about what other people say or do. Create an opinion before subscribing to one. You can only lead yourself, so why not lead yourself in the best possible way.
Yeah. You a Drake Stan.
Not even in the slightest. I have NO records, no streams, I don’t even know dudes songs. I live in a completely different country that doesn’t have him on the radio 24/7. AND full disclosure I’m from LA. There’s no way I’d show my face back home if I was.
Can anyone answer this question. Why did Adidas NOT sell their TMNT Shredder & Splinter sneakers in Canada 🇨🇦 & USA but it’s sold on their website to the rest of the world 🌍
I just recently saw an interview, “it’s just clothes” - Alexander McQueen
Passionate gatekeeper esp in fashion. It takes alot of skills (additional methods too)
The ai art? Bro...nah...
The best part is the counterfeit shoes are better quality
Adidas superstar look better
Don’t cast your pearls before swine
This really needs to happen in most art disciplines unfortunately. You see this happening in film a lot lately, especially on social media. The internet has been an amazing tool for many things, but it's also created a lot of "layman experts" who have not seen, read, or done the research on the subject they're speaking on, and it's creating this rise in "anti-intellectualism" which is really sad to see.
I left a response in a different comment, but you’re totally right. Randoms expect to be spoonfed information nowadays
Facts!!! I read tons of books on various things and when it comes time to offer something to the conversation the "Google layman" people hardly can stand. They have no legit reason for making surface level statements lol.
Gatekeeping has been on a rise since I’ve been alive.
People don’t got money to spend on dumb shit no more, but I’m glad it crashed buying up things and selling them up at a mark up is greedy! I hope they lost all they money 😂😂
😂😂😂 if your paying more than 100 bucks for running shoes, your a mark.
This is so true. This is why people don't understand that they're just pandering. To the same audience, they don't think Kendrick. Does the same things business wise as drake, They're crazy Kendrick knows how to pander. Trust me it's obvious.
Star Wars , Warhammer 40k, Soulslike vidya games, Fashion, Anime, unite in keeping tourists out.
As an anti-gatekeeper this was one of my favorite uploads. I grew up loving Yohji Yamamoto since i was a kid. Along with Initial D and Martial Arts/Tricking and hardcore/metalcore music. And based alot of my style on these hobbies of mine growing up. During high school the likes of Paul Fuentebella would more than likely make fun of me with his bro friends about my style. And now that alot of these things have popularized in recent years, i think he has collected efforts into kicking me out of all my hobbies. Avant garde fashion being the finale for him. Just to save his brand as a youtuber.... Im disabled now but still try to enjoy my hobbies but im certain the likes of Paul Fuentebella has to diffuse my existence in these communities to better protect his branding. Which is causing me to self harm.